BS Marketing Management  

 
   
  The Course
   
The program leading to a B.S. Degree in Marketing Management is designed to provide a comprehensive mix of general and professional education suitable for preparing students for managerial leadership in both profit and non-profit organizations. Emphasis is placed on acquiring knowledge of the basic concepts and ideas essential to universal management and marketing functions.
   
  Career
   
  Wholesaling and Retailing
Advertising
Market Research
Public Relations
Administrative Personnel
Human Resource
Operations Management