College of Business, Economics, Accountancy and Management
Marketing Management

The Course

The Bachelor of Science in Business Administration major in Marketing Management (BSBA-MM) program provides students with intensive training in business planning and how to direct the flow of services and products to clients. It aims to develop the students' analytical skills, critical thinking and creative skills.

Career Opportunities
Wholesaling and Retailing
Market Research
Public Relations
Administrative Personnel
Human Resource
Operations Management