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  De la Salle Lipa Graduate School Hosts First Research Colloquium  
  Post by: Wendy Cueto-Bautista | 6/14/2017 10:58:10 AM  
   


 
   
  Lipa City - As the first batch of students for the thesis program of the Masters in Management Technology (MMT) at De La Salle Lipa are about to graduate on June 9, 2017 a research colloquium was organized by the DLSL graduate school committee headed by its chairperson, Dr. Winnie Dimaano, on June 3, Saturday. 

As an introduction, Dr. Alice Botardo, Vice Chancellor for Academics and Research gave her welcome remarks to all the guests and colloquium pariticipants while congratulating the batch 36 of MMT as they are about to complete their masters degree. Meanwhile, guest speaker, Dr. Emilina Sarreal from the De La Salle University, shared their universitys thrust in ethical research.

With the theme Breaking Through Excellence in Managing People, Process and Performance the ten graduating students presented their most recent research papers in the field of management.  Topics varied depending on the industry affiliation of the students.

Three students presented their research paper in the plenary.  Engr. Randolf Mendoza, Unit Manager of HGST Philippines, (semi-con manufacturing company) presented the factors affecting HGST employees intention and behavior to use data analytics in their line of work. Christine Aguila, who has worked in various multi-national companies, presented a model that can measure the success of a business continuity plan in the Philippines. Lastly, Wendy Bautista, public relations manager of SM City Lipa, presented the effects of shopping mall brand experience and brand personality to customer satisfaction and loyalty.

After the plenary, the audience was divided into three as the parallel presenters simultaneously conferred with the attendees in three different venues their research papers.  In one group, Myrla Erika Carandang, human resource supervisor of Scopeworks Asia (BPO), presented the relationship between leader-member exchange, job satisfaction and turnover among the employees of Scopeworks. Reman Eric Recio, whose family is involved in realty development, conducted a research on the relationship between the profiles of low-cost housing buyers versus their attitudes and intent to avail sustainable products for their home.  Jane Cadano, human resource and admin supervisor in a processing company, analyzed the effect of employee development to organizational commitment of DLSL faculty. 

In the second group, Janine Vergara, who is a public relations secretary at Batangas Electric Cooperative (BATELEC), determined the impact of the response of BATELECs frontliners on customer satisfaction.  Nathalie Zara, a teller of PS Bank in Manila discussed the factors influencing usage of e-banking. 

In the third group, Lanilyn Marino, assistant section manager at Ibiden Philippines (electronics manufacturing company) and an independent financial advisor discussed the effects of personal financial distress to job productivity. Janine Baronia, whose family is involved in managing apartments, assessed the apartment occupants perceived quality, customer satisfaction and intention to complain.  

The colloquium was attended by students of DLSLs graduate and undergraduate schools and served as prelude to future researchers.  In her closing remarks, Ms. Lani Garachico, Dean of the College of Business, Economics, Accountancy and Management (CBEAM) intimated her appreciation of the colloquium, its organizers and presentors, I am proud to say that this (colloquium) is a success.  This is the first of more and bigger colloquiums to come.




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